The words “duplicate content penalty” strike fear in the hearts of marketers. People with no SEO experience use this phrase all the time. Most have never read Google’s guidelines on duplicate content. They just somehow assume that if something appears twice online, asteroids and locusts must be close behind. This article is long overdue. Let’s…
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algorithm
Google Rolls Out Panda 4.1, it’s Latest Algorithm Update
Last week, Google unveiled it’s latest search engine algorithm update, Panda 4.1. With this update comes minor tweaks and hones to the last major release back in May, where the focus has been on detecting and removing low-quality content. This smaller update affects about 3 – 5% of all searches on Google, including sites like online…
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